Residential Housing

This project was to produce still and video marketing images from the supplied architects plans and elevations. The project was shelved before the interior modelling was completed.

The test online 3d model below was quickly added by ourselves. Obviously it’s unfinished but it is useful to showcase what is possible.

Van Guard manufacturing

There were multiple jobs under discussion for this large manufacturing client. The first was for a 7 meter wide exhibition backdrop. A variety of floor surface materials were tried out as well as different location options. There were also catalogue CGI images, interactive 3d models and videos to follow (2016).

The interactive 3d model below was built for the client from scratch. The 3d model we built is around 10 times faster to load and interact than the original CAD model. Also  photo-real lighting is ‘baked’ into the model along with using ‘real time’ lighting and reflections. This allows quick and efficient interaction with any users device.

The interactive 3d model below was built to demonstrate how we could solve the clients marketing problem. The shelving units inside a small van interior would be very difficult to convey to a customer using photography or video. A 180 degree ‘fish-eye’ lens on a camera would have a lot of distortion. Similarly using a video camera and rotating 360 degrees would lead to motion sickness (unless done very slowly, which would lose the viewers’ attention).

We achieved this by making an interactive 3d model which the customer can fully navigate in 3d space. We also made the van interior only visible from one side.

Facebook 3D Posts

This interactive model has been embedded from a Facebook 3D post. These type of posts use a native Facebook 3D format which is set to become the new standard for online 3D, which will include Virtual Reality and Augmented Reality.

The mobile device navigation uses the gyro, accelerometer and compass to good effect. PC navigation is via mouse/pad, there are some added features when viewing the 3D Post on a Facebook webpage or App.

The 3d models required for these Posts have to be very efficiently put together. For example the original CAD model may be 100 MB, our polygon models for rendering videos or stills maybe 30MB but for Facebook 3D Posts the model must be under 3 MB.

The viral marketing potential for anything attention grabbing on Facebook, such as these 3D Posts, is huge.

We have tried out various VR Helmets such as Occulus Rift, HTC Vive and Samsung Gear. However impressive they may be we are mindful that they are yet to be widely adopted. As such we don’t feel they currently offer our clients an efficient way to communicate their ideas.

Punk Couplings video and 3d interactive

The video below is one of several we produced to explain the operation and design of a range of engineering products.

Punk Couplings website

The example below uses the SketchFab 3d viewer. The 3d model was reused from the videos we produced.

This viewer has been around for a long time and has some excellent features. Although once free the current annual subscription is £750.00. This is why we now also offer the subscription free alternative at the bottom of this page.

The example free WebGL player below displays the same engineering component.

The main advantage of this player is there are no annual subscriptions to pay. The file is only 4 MB and can be easily displayed on any website. There are many other features of this player so please ask us if you require more information.

Planetarium Wales

Europes’ largest Planetarium, Welsh answer to the Eden Project as one of the counties largest tourist attractions. These images and videos were commissioned to raise funding from Government bodies.

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